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PostPosted: Thu Aug 26, 2004 7:09 am 
NYT article Any summary I wrote wouldn't do it justice, but I'll try anyway.

Use "toasterx" for the username and password, or use The mailinator to avoid giving them your valuable personal info.

Summary: Scientists have found that there are measureable correlations between different types of brain activity and political views.

If this data is confirmed by further studies by other researchers the practical application are very interesting.


For Instance:

A new third party, well funded by a wealthy benefactor (let's just call him Russ Poiret), decides to build thier success by using this science.

Step one: Determine which type of brain is more common.

Step two: Testing the appeal is as simple as paying voluntary test subjects to sit in a chair with a funny electric hat whilst watching real and proposed campaign materials.

Step three: Taylor a platform, candidates, and campaigns specifically to appeal to the most common type of brain.

Step four: Do it!


The positives:

-With carefully chosen candidates you won't have to deal with the negative historical data about them.

-You also don't have to deal with the negative historical data about any of the current parties.

-The Optimalist party can position itself as a third choice, a new type of politics. (And they can refrain from the negative attack ads that both parties are throwing around.)

The Negatives:

-Who are these people? The argument can be made that they'll make no differance even if they are elected. (Note: Run governers first, as they can influence policy.)

-People may resent the science being used to optimize the candidates.


Comments?


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PostPosted: Thu Aug 26, 2004 4:56 pm 
This doesn't really differ from how the political parties already work. They just use questionnaires and focus groups instead of funny hats.


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PostPosted: Thu Aug 26, 2004 5:25 pm 
gwalla wrote:
This doesn't really differ from how the political parties already work. They just use questionnaires and focus groups instead of funny hats.


It is significantly different.

1. This methodology (provided that it is proven to be reliable) can quantify the number of people with each type of brain. (There may be more than two brain types.)

2. An exact, quantifiable, and repeatable assessment can be made (again, provided that these results are valid) as to what every type of person will react to.

3. It may be that some combination of ideas/images/policies appeals to *every* type of brain, which means that the Optimalist party can cut every other party off at the knees.

4. The optimalist party is (initially) not tied to any particular ideology, after they determine the best way to appeal to the largest number of people they become the perfect party for that group of people.

5. It is very likely that some ideas/images/policies that have become permanantly attached to existing political parties are at odds with what the people in that party are "programmed" to prefer. This would hinder the existing parties.


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PostPosted: Sun Oct 31, 2004 1:52 pm 
It looks like this brain scanning technology is being used for commercial and political purposes, and it even has a name: Neuromarketing

WheeHaw. :|


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PostPosted: Sun Oct 31, 2004 9:22 pm 
Aka Government based on innate and programmed mental biases that may or may not lead to an optimal or even workable government*. At best I can see a party taking this data and using it in the campaign, then tossing it out the window once they get into power.


* although some may argue that we only have a barely workable government right now between the D and R factions.


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